Responding to a complex request for proposal (RFP) requires bringing together a skilled multidisciplinary team that can provide strategic insight, technical capabilities and quality writing. The members you have collaborate on your proposal can make or break your chances of winning the bid.
So what should you look for when assembling your bid response dream team? Here are 5 must-have attributes to cover across your group:
Leadership With Vision
At least one senior executive should actively participate to connect how the proposal aligns to broader organisational priorities and provide leadership oversight. They will only spend a few hours reviewing, but their high-level guidance and name recognition lends credibility.
Operational Experience
Subject matter experts who work directly in delivering the services described in the RFP lend invaluable real-world perspective into actual capabilities and limitations. They know the practical considerations to accurately depict what your company can accomplish.
Writing Skills
At minimum, one strong writer comfortable simplifying complex concepts should have a central role shaping the narrative flow and key messages tailored to evaluator priorities. Polishing language and consistency across sections is vital.
Analytical Capabilities
Someone needs to dissect RFP requirements, map linkages across areas, develop compliant responses and analyse competition. Meticulous attention to detail in this bid manager role is hugely beneficial.
Graphic Design Ability
While not absolutely essential, having graphical and layout skills to present information clearly through data visualisations, diagrams or other eye-catching mediums helps proposals stand out.
The right mix of complimentary talents and availability ultimately determines the strength of your bid response. But making sure those 5 foundational areas are covered gives you the best shot at proposal success and winning new business!
Crafting a persuasive, compliant bid that wins contracts starts with an effective team. If reading this has made you consider gaps in your current proposal capabilities - don't leave it to chance!
Our team lives and breathes RFP responses across infrastructures sectors and brings proven operational expertise to the table. We make sure every detail in the submission is optimised to demonstrate you’re the ideal choice for evaluators.
We’ve helped companies just like yours leverage our experience to win more bids. Contact us today for a free consultation on shoring up your proposal approach and bid team composition. We can assess where your vulnerabilities may lie and provide recommendations to strengthen future RFP responses.
Don’t wait - get in touch now to review our bid and proposal management services tailored to the Australian landscape. Our actionable advice will set you on the path to bid success!
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