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Getting a Head Start: The Early Bird's Guide to Tender Success

Writer's picture: Russell HopkinsRussell Hopkins

Who doesn't love a good head start? In the race for winning tenders, prepping before those documents hit the market can be like sipping a secret smoothie that boosts your sprinting power. Let's dive into how getting ahead of the game can not only make the actual tender writing process a breeze but also add a sprinkle of pizzazz to your proposals.


Playing Detective with Market and Client Intel


Long before the tender is even a twinkle in the client's eye, start channeling your inner sleuth. Gather gossip on potential clients and keep an ear to the ground for market whispers. This includes:

  • Rubbing elbows at industry shindigs

  • Stalking—ahem, I mean—keeping an eye on public announcements

  • Casual coffee chats with industry insiders


Getting the lowdown early means you can tailor your capes and masks (services and products, that is) to what the client actually needs, maybe even before they know they need it!


Checking Your Gear: Capability and Resource Tune-Up


Think of this as checking your superhero gear before the big showdown. Make sure your company is in tip-top shape by:

  • Evaluating your team's superpowers (skills) and sidekick lineup (resources)

  • Training or recruiting to fill any gaps—no superhero should go into battle underprepared!

  • Ensuring your supply chain sidekicks are ready and raring to go


This way, when the tender documents drop, you're already dressed and ready for the party.


Sketching the Battle Plan: The Pre-Response Strategy


Why wait for the signal in the sky? Draft a battle plan with potential strategies and maneuvers tailored to anticipated tender details. This includes:

  • Creating bendy templates that can wiggle into any tender shape

  • Brainstorming cool innovations that make your proposal pop

  • Setting up a bat-signal (or, you know, just a good old-fashioned communication plan) for quick team mobilization


Building Your Fan Club: Strategic Relationship Networking



Every superhero needs a fan club, right? Build relationships with potential clients and key players like it’s your own personal meet-and-greet. This can involve:

  • Mingling at events without making it all about business

  • Sharing nuggets of wisdom through insightful content or casual chats

  • Tuning into the client's culture vibe—every hero needs to know their audience!

These relationships can give you the inside scoop on what the client really wants and keep you front of mind when opportunities arise.


Tying It All Together: From Prep to Proposal Perfection


When all this pre-game hustle blends seamlessly with your tender response strategy, you’re not just submitting a proposal—you’re unveiling a masterpiece. You've got the insider info, your team is superhero-level ready, and your proposal? It sparkles with tailored solutions and innovative flair.


So, remember, a little legwork before the race can set you miles ahead of the competition. By the time the tender documents roll out, you’re not just responding; you’re resonating. Be the early bird who catches the worm—or in this case, the big, juicy contract!

 
 
 

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